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More details of book titled: Business Graphics: 500 Designs that Link Graphic Aesthetic and Business Savvy

Business Graphics: 500 Designs that Link Graphic Aesthetic and Business Savvy

Author: Steve Liska
Published: 2007-07-01
List price: $50.00
Our price: $31.50
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As of: January 07th, 2009 10:44:51 PM
Customer comments on this selection.

Business Management Great variety and case studies
Watch Video Here: http://www.amazon.com/review/RYFOZGMU0LTIP This book is a collection of design applied across all sorts of corporate marketing materials. The variety included is great.

Materials included are logos, stationery, brand campaigns, brochures, newsletters, websites, sales collateral, packaging, financial publications, annual reports, direct mail, promotional items.

For depth, the book has 15 case studies. Each describes the project goal, design problem and solution. In these case studies, we get to see how design is applied across different design medium.

Graphic designers doing corporate projects should find this book useful. Marketers too.

There are more pictures of the book on my blog. Just visit my Amazon profile for the link.


Business Management Elegant, gorgeous and insightful
Steve Liska has created a gorgeous book - as elegantly designed and rendered as the projects he has chosen to highlight. These carefully selected case studies offer rich examples of the power of design and the importance of aesthetics in developing strong business brands and identntities. This beautifully illustrated book should not only appeal to artists and graphic designers, but to anyone who appreciates the beauty of high quality design. The pages are filled with outstanding examples of design, along with insightful commentary.

Business Management Highly recommend!
This book does an extraordinary job of both highlighting and discussing the important subtleties that separate exquisite and effective business graphics from mediocre and unappealing modes of design. The book showcases brilliant work from the portfolios of the best communication design firms out there. Business Graphics is also nicely laid out and employs a clear and insightful writing style.

Business Management Not to be missed
This thing is a freakin' encyclopedia of graphic
design. I love to run across cool stationery or well
designed communication stuff. This book is chock full
of it. I've been going on a bunch of websites that I
learned about in the book--cool, hip sites I've never
heard of before. The book itself is beautifully
designed and it showcases so much good design. If you
care about this stuff at all, this book is not to be
missed.


Business Management Excellent Book!
I would strongly recommend this book. It's great to see amazing design and understand the thinking behind it. The book is well organized and nicely written.

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